In 2019, the old real estate adage "Location! Location! Location!" can easily be replaced with "Marketing! Marketing! Marketing!" It is essential in today's fast-paced marketplace to employ an agent who not only understands marketing, but who really gets it.
My proposition is the same for sellers, buyers and investors -- add value to the transaction. I offer solutions and a process.
The basic process of all marketing is supply and demand. When inventory is depleted and demand for housing increases, that is a Seller's market. During a stasis point or high housing starts, the market reverts to a Buyer's market, so timing -- at a micro level -- is everything.
Our Market Action Index is critical to determine pricing.
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